Welcome to the seminar:
Russian Business from Commerce to e-Commerce
Place: Aalto University School of Business, Assembly Hall (Runeberginkatu 14-16, Helsinki Finland)
Date: Friday 10th October 2014 at 09:30
The growing e-Commerce market offers new business opportunities in Russia. Finnish and Russian experts share their experiences on how digitalization is changing the business in Russia.
The seminar is organized by the Finnish-Russian Commission for Scientific and Technological Cooperation / Working Group for Social Sciences in co-operation with the Lappeenranta University of Technology (LUT) and the Northern Dimension Institute (NDI).
09:30 Opening of the seminar
Professor Riitta Kosonen, Director of CEMAT, Aalto University School of Business, Co-Chair of the Working Group for Social Sciences
9:40 Russia – e-Commerce growth market
Professor Juha Väätänen, Lappeenranta University of Technology
9:55 Why Russian customers use e-Commerce?
Associate Professor Maria Smirnova, Graduate School of Management (GSOM), St. Petersburg State University
10:10 How to enter Russian e-Commerce market?
Sales Manager, Timo Pellinen, Mediatalo Toimelias
10:25 Current situation with e-Commerce in Russia and forecast for the future
CEO Pavel Frolov, Mezon.ru Holding
10:40 Coffee break
11:00 Panel discussion: Russian Business from Commerce to e-Commerce
Panelists: Juha Väätänen, Maria Smirnova, Timo Pellinen and Pavel Frolov
12:15 Concluding remarks
The seminar is free of charge and open to everyone interested in the topic. Participants are invited to register no later than 3 October 2014 by e-mail cemat(a)aalto.fi.
The seminar will be held in English.