Exploring the Northern Dimension

Cross-cultural network management: case study in connecting young Barents -network

Cross-cultural network management: case study in connecting young Barents -network

Tiina Idström (2013)

The purpose of this thesis is to examine the reflections of cultural diversity on network management. The theoretical background of the research is in theories of cultural diversity and network management. As the basic theory of national cultures, I have used Hofstede’s cultural dimensions which are power–distance, individualism–collectivism, masculinity–femininity and avoidance of uncertainty. The main researchers on the field of network management are Agranoff and McGuire with their theory about collaborative management activities.

The research was conducted in a cross-cultural Connecting Young Barents –network which operates in the Barents region between Norway, Finland and Russia. The network is aiming at preventing youth outflow from the northern areas in the Barents region. The network consists of the steering group which organizes the activities and the youngsters who participate in them. Network management is often said to be different from traditional hierarchical management activities. Besides, cultural diversity is often seen to complicate management even more. Combining these two issues we can state that cross-cultural network management is challenging. Through this piece of research, I have examined how cultural diversity appears in regard to network management.

According to the empirical material and results of this study, the reflections of cultural diversity on network management are versatile. It was clear that it causes many disadvantages concerning for example language and communication. Also the organizational and socio-economical factors were seen to have affects. However, according to the results the challenges and negative factors weren’t seen as the most significant causes of cultural diversity. Most of all, cultural diversity was seen as a source of inspiration, innovation and learning.


Tags: Culture & Creative industries, Barents, Publication

This website generates, gathers and disseminates knowledge and information on the Northern Dimension. The website is maintained by the Northern Dimension Institute (NDI), which is an open network community of universities and research institutes.

If you wish to contribute to the website, please contact our team!

This email address is being protected from spambots. You need JavaScript enabled to view it.

Follow us

Website development and maintenance is co-funded by the Ministry for Foreign Affairs of Finland and the European Commission.

  • EU
  • Ministry For Foreign Affairs